HomeIndustriesEnergy Drink Maker Alani Nu is Reportedly Exploring Sale

Energy Drink Maker Alani Nu is Reportedly Exploring Sale

Energy drink maker Alani Nu is exploring a full or partial sale, according to a recent report from Reuters. The company is valuing itself at $3 billion and is being assisted by JPMorgan Chase & Co throughout the process.

Alani Nu was founded in 2017 by social media personality Katy Hearn. The company’s best-seller is the line of Alani Nu energy drinks, which has been particularly popular among younger generations. The brand recently teamed up with reality star Kim Kardashian for a limited energy drink Kimade, which sold out just days after its release.

Besides energy drinks, Alani Nu also produces various snacks, protein bars, fitness powders, and more. The company reportedly generated $100 million in annual earnings for the past year.

Hearn is likely now looking to cash in on the rapid growth and is currently working with JPMorgan to determine its best option. However, the process of sale is still in the early stages, and a deal isn’t expected to be made anytime soon.

Many beverage companies have been expanding in the energy drink business in recent years, so there might be more than a few suitors looking to snap up Alani Nu. One of them is Congo Brands, which already owns a significant stake in the company.

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