HomeTechnologyApple Approves Epic Games Store in Europe After a Public Call-Out

Apple Approves Epic Games Store in Europe After a Public Call-Out

Epic Games, the maker of global hit game Fortnite, confirmed that its Epic Games Store has been approved for Apple’s App Store in Europe. However, the move only came after Epic called out Apple publicly for rejecting its notarization submission and appears to be temporary.

In a series of posts on X (former Twitter) on Friday, Epic Games said that Epic Games Store notarization submission was rejected twice as Apple claimed that “the design and position of Epic’s “Install” button is too similar to Apple’s “Get” button and that our “In-app purchases” label is too similar to the App Store’s “In-App Purchases” label.”

Epic Games added that Apple’s “rejection is arbitrary, obstructive, and in violation of the DMA” and that they shared their concerns with the European Commission. The company also noted that it remains committed to launching the Epic Games Store app on iOS in the next couple of months.

Later in the day, Epic Games announced that Apple approved their submission. However, the iPhone maker apparently told the media that the approval is only temporary and that it expects Epic to change the user interface in a future version.

Back in March, Apple terminated Epic Games’ developer account that the company intended to use for the development of the Epic Games Store app on iOS. Apple later reinstated the account after pressure from the European Commission.

This represents the latest back-and-forth between the two companies. In 2020, Epic Games brought up a lawsuit against Apple alleging that the 30% commission Apple takes on purchases though the App Store is antitrust behavior.

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